Forget the Resolutions; I’m creating my 2025 Highlight Reel

Market 
Your Marketing

Being a Marketer is about more than reaching your customers.

It’s about clear communication, facilitating collaboration and fostering respect from inside your organization.


I help Marketers show the value of their team’s efforts within their organization.

Forget the Resolutions; I’m creating my 2025 Highlight Reel Now. 

I’m making a highlight reel before 2025 even begins. Why? Because visualizing success changes everything. Instead of getting lost in daily to-dos, I’m zooming out to see the complete picture of what I want to achieve. Plus, as someone committed to ‘Marketing My Marketing’ to build awareness and authority, this approach helps me ensure every highlight strengthens my brand.

Here’s the accountability twist: if I don’t take the actions needed to create these highlights, they get deleted from the reel. As someone who hates losing more than I love winning, this negative reinforcement works perfectly for me.

Step1: Choose Your Format  

While you could use a simple list in your planner or phone, I’m opting for a digital presentation that mirrors my Spotify Wrapped experience. Why? Because creating something visually appealing now, when motivation is high, makes the year-long journey more enjoyable and sustainable.

Step 2: Define Your Professional Wins

Next, I’ll create a list of the professional achievements that my future self will be proud of achieving in 2025. Keeping in mind my mission of Marketing My Marketing, here are some highlights I’ll consider:

  • Strategic implementation of 5 AI tools across my marketing initiatives
  • Consistent delivery of monthly ‘Marketing My Marketing’ impact reports to key stakeholders
  • Publication of 52 value-driven blog posts

Step 3: Create Detailed Plans

Psychologist Hal Hershfield’s research on time perception reveals that surface-level future thinking often leads to unintended outcomes. To avoid this trap, I’m creating detailed roadmaps for each goal. Let’s break down my AI implementation goal:

  • Comprehensive AI tool research and evaluation
  • Problem-solution matching analysis
  • Implementation criteria development

With this detail, I’ve established that I’ve educated myself in this area, and I applied that knowledge to not only solve current problems but also have applications for potential issues faced in the future..

Step 4: Schedule Success Check-ins

The key to turning this highlight reel from vision to reality? Regular check-ins. But here’s the crucial part: we need to make it easy for our future self – the one who’s tired, stressed, and maybe losing steam – to stay committed. Let’s set ourselves up for success now, while motivation is high.

When selecting your check-in schedule, consider these critical factors:

  1. Time Reliability: Choose a slot that rarely conflicts with other commitments. Your check-ins deserve protected time.
  2. Perfect Rhythm: Find the sweet spot between too frequent (becoming a chore) and too sparse (losing momentum). Monthly often works well.
  3. Annual Commitment: Book all check-ins for 2025 now. This isn’t just another task – it’s a non-negotiable appointment with your success.

Making Accountability Work

Accountability becomes powerful when you have the right structure. 

Here’s what works:

Partner Up Strategically 

Having recently completed Mark Schaefer’s personal branding class, I’ve experienced firsthand how transformative a good accountability partnership can be. The ideal partner isn’t just a cheerleader – they’re someone working toward their own ambitious goals who can offer fresh perspectives and help track your progress.

Create a Reward System

  I’ve learned to pair my check-ins with instant gratification. For me, that means scheduling updates at my favorite coffee shop, away from home’s endless distractions. The warm cup of coffee becomes both reward and ritual, creating positive associations with these crucial planning sessions.

Your 2025 Success Blueprint

This year, we’re moving beyond simple resolutions. Your 2025 Highlight Reel is a dynamic blueprint for success that:

  • Transforms big-picture thinking into daily motivation
  • Reinforces your professional brand through ‘Marketing Your Marketing’
  • Creates built-in accountability while maintaining flexibility
  • Turns regular check-ins into opportunities for growth

The most powerful part? By creating this highlight reel now, you’re not just planning for success – you’re already beginning to live it. Your future achievements are taking shape in the present, one highlight at a time.

Tags: